This qualification reflects the role of individuals who provide leadership and support strategic direction in the marketing and communications activities of an organisation. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising, or public relations functions of an organisation.
This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties. (https://training.gov.au/Training/Details/BSB60520)
Have completed BSB52415 Diploma of Marketing and Communication
Equivalent competencies are predecessors to these units, which have been mapped as equivalent.
Have four years equivalent full-time relevant work experience.
At Leeds College we have intakes throughout the year so you can start your course when it suits your plans best.
|2023 Intake dates
|2024 Intake dates
|2025 Intake dates
Contact us via 1300 533 300 or firstname.lastname@example.org for more information on future intake dates.
You can enrol in this course through your education agent or by applying directly to Leeds College. Contact us if you require further information in relation to the enrolment process via 1300 533 300 or email@example.com. It is fast and simple!
|Develop organisational marketing strategy
|Develop marketing plans
|Develop advertising campaigns
|Develop and implement business plans
|Develop and maintain strategic business networks
|Lead and manage organisational change
|Apply critical thinking for complex problem solvin
|Manage innovation and continuous improvement
|Lead innovative thinking and practice
|Manage market research
|Manage organisational marketing processes
|Lead organisational public relations
VET Student loans: Currently no VET student loans are available for this course
Course Profile on the National Register: (https://training.gov.au/Training/Details/BSB60520)